The 7 Deadly Sins of Social Media

The 7 Deadly Sins of Social Media

#4: Overreact

Business owners and marketers who are using social media for the first time in order to promote their business, or interacting with the general public through social media for the first time, have to quickly adapt to the negative nature that accompanies much of the engagement on social networks. It’s important to not overreact to rudeness or negative comments from people on the social channel. If a business owner loses their cool inside a physical store, it’s only seen by the people who happen to be there at the time. With social media, an overaction can go viral and cause a lot of damage to a brand or a person’s online reputation

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